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On June 1, 2025, Jasmine Milk Tea Joins Hands with Hello Kitty to Create a Modern Playground Exclusive for 'Forever Kids'. Drawing inspiration from the iconic half-century-old adorable character, the collaboration blends retro-childlike aesthetics with modern vibes, extending the [Born to Play] series of packaging and merchandise. Together, let’s share joy and relive cherished childhood memories.

Jasmine Milk Tea × My Little Pony: Modern Oriental Tea for the Magic in Every GirlWith whimsical design language capturing contemporary charm, we celebrate the magical, adventurous and kind-hearted spirit behind these beloved characters.

Jasmine Milk Tea × Garfield:The "Lazy Cat Olympics" – A Whimsical Celebration of Sports & ChillAs the quadrennial Olympic Games commence, we team up with @Garfield to present this humorous sporting spectacle. Join us in exploring the zen philosophy of effortless athleticism while cheering for the games!

SharkGirl, the embodiment of independence, confidence and a fashionable lifestyle. Our shared pursuit of quality and modern aesthetics made this collaboration a perfect match. In November 2023, Jasmine Milk Tea partnered with fashion IP SharkGirl, blending premium oriental tea with trendy elements. Reinterpreting tradition through pink jasmine, we launched limited-edition beverages and merchandise series, creating playful tea moments that dance with modern charm.

It marks the first anniversary of Molly White in Zhejiang and Shanghai. Coinciding with Jolin Tsai's UGLY BEAUTY FINALE concert in Shanghai, Molly White, as the official designated tea brand, crowns the "Ugly Beauty" spirit.A regional limited-edition drink, Narcissus Rose, is launched. With its pure rock tea aroma, it complements the fragrance of roses, witnessing the blooming of thousands of flowers together.

In May 2024, inspired by the phrase "I love you" (a playful homophone of "爱老虎油" in Chinese), Molly White joined hands with its brand ambassador Mika to interpret the new pomelo flower series launched for the 520 (a date symbolizing love in China) occasion, exploring diverse forms of modern expressions of love.By reinterpreting this classic phrase with a fresh twist, it sparks a new-style movement with a modern vision, encouraging people to blurt out "I love you" and letting love happen naturally. Express love in a modern way, anytime and anywhere.

Inspired by the concept of "Light-Chasing Tea Ceremony", Molly White invites Xia Zhiguang, the spokesperson for Floral Aroma & Light-Chasing, to deliver a brand-new interpretation. It integrates oriental tea with a modern way of tea drinking, infuses it into more scenarios, and continues the oriental stories.It adds a modern footnote to the oriental tea ceremony. Amidst the shimmering candlelight, it makes a statement for floral-scented Chinese tea.

Inspired by the "Undefined · Barbie Season", Molly White has joined hands with the classic IP Barbie to break the framework of traditional aesthetics and present diverse expressions of beauty. Starting from oriental floral-scented tea, it explores the infinite possibilities of being undefined from a modern perspective, interpreting that beauty knows no definition and exists freely in diversity.

As a new Chinese-style home furnishing brand, Guanyuanji keeps a close eye on the vigor and charm of contemporary young people. It advocates the reconstruction and dissemination of traditional aesthetic principles in modern life, which is in line with the concept of Molly White.In September 2023, Molly White collaborated with Guanyuanji and joined hands with illustrator artist Xie Tu to jointly interpret the Oriental Garden View series. A new tea, "Underwater Fragrance", and a new artistic fragrance, "Blessing Peach", were launched. From the perspectives of traditional craftsmanship and modernity, they tell the romantic propositions of Oriental people.

Rooted in Chinese culture, aesthetics and philosophy, DOCUMENTS has created its unique "BOLD-ZEN" style, dedicated to presenting unforgettable and novel incense art to Chinese people and even the world. This resonates and blends with Molly White's persistence in "Oriental Fragrance-Chasing".In May 2024, Molly White joined hands with DOCUMENTS to interpret the taste of modernity and embark on a fragrance-chasing journey together. With fragrance as a signal, they invite people to perceive and touch the lingering and flowing long-lasting love, presenting it as a fragrant gift.